05 May The Fashion Revolution: Ruby Bhandari’s Journey with Silk Threads
In a world where East meets West through vibrant fabrics and stunning designs, Ruby Bhandari stands as a shining beacon of fashion innovation. As the founder of Silk Threads, Ruby has dedicated herself to making traditional Indian attire accessible while also celebrating its beautiful intricacies. In a recent episode of The Jeff Crilley Show, she shared her insights on the evolution of her brand and the passion that drives her.
A Legacy of Fashion
Silk Threads was born out of a lack of access to authentic, designer Indian clothing in the United States. Ruby’s vision stemmed from the desire to cater to the growing number of individuals of Indian descent who sought traditional attire right at home. With over 30 years in the industry, Ruby’s deep understanding of both Indian and American cultures allows her to create stunning designs that resonate with a diverse clientele.
Adapting to Fashion Trends
According to Ruby, there has been a significant increase in interest in men’s fashion, marking it as one of the fastest-growing divisions at Silk Threads. She highlights how modern men are now eager to embrace bold styles and look their best for all occasions, from work to gala events. This evolution in men’s fashion reflects a broader shift where personal style holds paramount importance across genders.
The Influence of Color
Ruby emphasizes the powerful connection between color and emotion in fashion. She incorporates a color rotation into her wardrobe, aligning specific colors with each day to enhance her energy and mindset. For instance, she chooses calming white for Mondays and vibrant red for Tuesdays, believing that the right colors can boost confidence and clarity in what to wear. This insight reflects her commitment to not only dressing clients but also uplifting them through thoughtful styling.
Community and Philanthropy
Beyond fashion, Ruby is deeply committed to philanthropy, hosting an annual gala that benefits various charities. Her dedication to supporting different causes allows her to contribute to the community meaningfully, addressing issues ranging from mental health awareness to child welfare. Ruby’s belief in helping those in need drives her business ethos, ensuring that each event has a lasting positive impact.
A Personalized Experience
What sets Silk Threads apart is Ruby’s hands-on approach to styling. She prides herself on providing personalized consultations, where she considers clients’ body types and fashion preferences. By offering a welcoming atmosphere with Indian tea and cookies, she creates a unique shopping experience that allows clients to feel relaxed while exploring their style options.
Overall, Ruby Bhandari’s journey with Silk Threads exemplifies how a blend of tradition and modernity can redefine fashion. Her commitment to her craft and community continues to inspire and empower clients across the nation.
For more about Ruby and her incredible designs, visit Silk Threads.